Eye-Fi is a wireless SD memory card with up to 4GB of memory PLUS built-in Wi-Fi. Just turn your camera on to effortlessly transfer photos and videos from your camera to your computer and favorite web sharing site (like Flickr & Facebook).

Eye-Fi automatically backs up and organizes your photos and videos on your computer in date-based folders.

You can also share your photos and videos on your favorite sharing site without even having your computer on. All you need is a SDHC capable camera and a wireless router.

Make the post personal by talking about one or more of these pain points:
1. Can't find the USB cable or card reader

2. Don't get around to downloading photos and you have photos from a few months ago still on your camera

3. People always ask you where are the photos from your vacation or family gathering

Key message to emphasize: Make your existing camera wireless and enjoy these benefits.

Embed this video in your blog. It shows how the product works and encourages people to click on the link to learn more. http://www.youtube.com/watch?v=h7CnHCCVSEE&feature=player_profilepage