mktg is a full service marketing agency with offices in New York, Cincinnati and San Francisco. We are currently helping our client launch a fresh new loyalty program that will reward people for living a healthy lifestyle. This will be especially meaningful to busy moms trying to juggle family, work and health. We are introducing this program with the support of six hilarious viral videos about the Sproutwells, an animated family of vegetables trying to fit into a human world. The program, called Fresh Funds, will encourage people to collect points to purchase gifts, bid on prizes or donate to charities. All the gifts and prizes, including some high-end products and brands like Nintendo Wii and Nike, support a healthy lifestyle.