In 2004 he was one of the few artist selected to be on BET & MTV2 in a commercial advertising a cash prize contest in the bay area. He uses personal experiences in his songwriting to reveal his strengths, weaknesses, and motivation. In 2004 CHIEF released the hit song, "D.I. Joes" featuring American Idol contestant, Jonathan Smothers. His hit single “WORLD DOMINATION” after only a week of release was ranked #3 of 1,260,000 hip hop songs on soundclick.com. Need I say more? Nowadays you can go to youtube and tune into his show,"The Jamar Seay Show". You bet it's worth watching.