Jeremy "ShoeMoney" Schoemaker is a SEO expert, entrepreneur, founder of ShoeMoney Media, and co-founder of the AuctionAds service.

In March 2007, Schoemaker and his business partner David Dellanave launched AuctionAds, an eBay affiliate marketing service that serves eBay auction ads on contextually relevant sites. The service won an eBay Star Developer Award (it was named the "eBay Most Innovative Application- Buyer") at the eBay Developers Conference. In July 2007, performance marketing company MediaWhiz purchased Schoemaker's majority ownership in AuctionAds.

ShoeMoney’s blog was named Best Affiliate Marketing Blog of 2006 by Search Engine Journal. He is a frequent speaker at search engine marketing and affiliate conferences, and co-founded the Elite Retreat conference.

Schoemaker attended Western Illinois University. While still in college, Schoemaker founded his first business, making Macintosh gaming sites, and later created ShoeMoney Media Group (SMG).

He lives in Omaha, Nebraska. He is married to a physician and they have a 1-year-old daughter named Juliet.